Your Content Creation Guide

Photos

The photos are meant to showcase the atmosphere of your school and give a real glimpse into student life on campus.

How to prepare ?

Write down around ten scenes you’d like to photograph. That’s what it takes to get at least 15 different shots. All photos will be taken using natural light.

Don’t forget — we don’t do real estate photography. Our goal is to capture the atmosphere of your school, so each scene should include actors (students) to bring it to life.

Our photographer needs enough time to set up and capture each shot properly. Avoid choosing time slots that are too tight or chaotic. For example, taking photos during a coffee break might sound like a good idea, but it often isn’t — there’s too much movement, people come and go, and it’s hard to organize. It’s better to create the scene and have control over it. So instead of shooting during the actual break, we’ll recreate the coffee break moment with Caroline, Jessica, and Paul at a quieter time.

For each scene, we recommend reviewing the location with our photographer — including the setting and visible items (no soda cans, candy brands, personal photos, etc.).

You’re fully responsible for your students’ image rights, the content of the photos, and the proper organization of the shoot.

How to prepare ?

The Loop video is a 50-second, soundless film made up of a maximum of ten scenes.

You can reuse the same scenes as your photo shoot — but this time, the scenes are acted out.

We recommend writing them down in advance, with a clear idea of the timing, location, action, and the people involved. Ideally, we’ll film up to 10 short scenes.

Don’t try to create a narrative link between the scenes. There’s no need for a beginning or an end — this video plays on a loop on your page. Avoid long tracking shots. As with the photos, everything will be filmed using natural light.

Checklist